BRIEF
Competition brief to re-brand Harry Ramsden's fish 'n' chip shop. Re-brand and make them relevant again.
Celebrate their past but define their future.
Celebrate their past but define their future.
CONCEPT
I wanted to stay true to the British heritage of the brand however refresh it and bring it up to date. I focused on 'No Hooks, Just Fish', that it is simply just good fish.
Menu design, letter head, loyalty card, flyer, business card & stickers.
Logo design
Packaging
Website design